The First Run Collection
A simple wholesale product-line built for independent spaces that want increased dwell time and long-term margins.
A simple wholesale product-line built for independent spaces that want increased dwell time and long-term margins.
A member of an isolated healer-tribe goes missing from their sacred canyons as a looming threat emerges on the horizon: pale-skinned invaders hunting for silver and slaves.
Three different series options that deliver long-term margins with an immersive story.
Own the inventory. Keep every dollar.
Increase attachement rates.
For spaces that want novels on their shelves without a large upfront commitment.
Secured retail revenue.
Author-signed copies with novel bookmark, sealed in a protective plastic sleeve.
Social media ready.
A fuller content presence that saves time, effort, and delivers with every post.
Recommended.
Wholesale Price
$199.99
$229.99
$279.99
MSRP Price
$29.99
$44.99
$44.99
Retail Revenue
$149.99
$224.99
$224.99
Bounce Back Cards
25
50
50
Drink Revenue
$114.00
$220.00
$220.00
Total Return- 1st Month
$263.95
$446.95
$446.95
Vendor ROI - 1st Month
32%
94.3%
55.3%
For an urban independent café with limited square footage and a neighborhood customer base, margin is won with repeat visits, add-on orders, and attachment rates.
The First Run collection is designed to support that dynamic.
A café drawing 500 weekly customers with a 60% regular customer base already has the audience. Five signed copies at $44.99 MSRP return $224.95 in retail only revenue from the shelf alone.
Fifty professionally designed, cafe-branded bounce-back cards distributed to pre-qualified regulars over two weeks project 37 redemptions, capturing $222.00 in beverage revenue from the cards before a single conversion is counted.
Of the regulars who redeem, an average 15 will become permanent pastry buyers, generating an estimated $302.25 in new gross profit within the first month alone.
Total projected return in month one: $665.95 on a $229.99 investment.
Venue Size
1,200 Sq Ft.
Weekly Foot Traffic
500 Customers
Regular Customer Share
60% - 300 customers
Weely Regular Rate
90%
Bounce-Back Cards
50 cards distributed in 2 weeks
Projected Redemptions
37 cards (75% Redemption Rate)
Offer
Free small pastry w/ any drink.
Average Beverage Cost
$6.00
Pastry Retail / COGS
$5.00 / $2.25
New Pastry Customers
15 pastry customers per bundle
Convert Visits
2x week
Pastry Gross Margin
55%
The Signature Series delivers.
