Your
Culture.
Your Future.

A foundation for lasting success.

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Values drive performance.
Principles in action.
Purpose.

Culture Strategy Solutions

Brand Source

Your brand's foundational pillars defined in business.

Each fundamental belief aligned for your future.

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Source Cultivation

Your Brand Source in action.


The confidence to decide where to go and how to get there.

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Frequently Asked Questions

Common inquiries.
Quick answers.

How does Culture Strategy directly impact our company's bottom line?

A company's culture profoundly influences its bottom line, as it shapes the actions and behaviors of everyone within the organization. By establishing a culture rooted in values like honesty and service, you lay the groundwork for sustainable success and growth.

What are the key steps in aligning our internal culture with our external brand image?

Aligning internal culture with external brand image begins with clearly defining the organization's core beliefs. These beliefs then guide every decision and action, ensuring consistency between internal practices and external representation, fostering a strong, authentic brand.

How do you help us create a more diverse, equitable, and inclusive (DEI) workplace culture?

We help organizations cultivate a healthy, safe, and communicative environment where every member feels empowered to contribute. Our approach involves educating leadership and facilitating the creation of inclusive practices that value diverse perspectives and contributions.

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The Signifier | Article Resource

The Human Nature of Core Values

Explore the genetic and evolutionary anthropology of social pacts and the modern tradition of Core Values.

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The Neurobiology of Brand Purpose

Delve into the neuroscience of the ideation process that enables founders to navigate any challenge with renewed confidence.

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