A 3-Day Communication Workshop

We'll find the words you're looking for.

You can't read minds,
neither can your team.

You have a business plan but you haven't written it down. That's understandable. Putting your purpose into words can be a challenge. The Communication Foundation Suite codifies your business's core values and standards under the guidance of high-level professional writers. No crystal ball required, only a solid internet connection.

So, who is this for?

For visionary founders, small business owners, and marketing managers who need to align a brand's communications and strategies without going over budget. The Communication Foundation Suite provides the fundamental documentation necessary to put powerful words to powerful ideas.

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How it works.

Step 1 - A Day-long Branding Workshop (Remote)

A series of collaborative conversations with brand leadership, founders, and stakeholders that define the brand's fundamental purpose in the lives of your clients.

Step 2 - A Day-long Semiotic Workshop (Remote)

An in-depth workshop using your brand purpose to clarify, in writing, how your brand's Core Values and Founding Principles serve your overall business goals.

Step 3 - A Day-long Content Heuristics Session (Remote)

A detailed strategy summit with brand leadership to codify clear and simple guidelines that uphold Brand Purpose, Core Values, and Founding Principles in content creation.

What You Get

Brand Fundamentals Guide

A comprehensive, professionally written guide that details your Brand Purpose, Core Values, and Founding Principles. Get the clarity you need for content decisions that work for your ROI.

Brand Copy Style Guide

A detailed guide on how to maintain your brand's voice, tone, and communication standards. This tool is designed to ensure all content, whether human-written or AI-generated, is consistently meeting your expectations.

Brand Heuristic Content Guide

A proprietary guide for content creation. This empowers your content teams to make purpose-aligned decisions on their own, without direct leadership oversight. Trust your team, so you can earn the trust of your clients.

FAQs

What is a Semiotic Workshop?

A semiotic workshop is a deep-dive session where we use your brand's purpose to clarify and write your core values and principles. This ensures your communication is always clear and meaningful to your audience.

Is this service for new brands, or can established brands benefit as well?

This suite is valuable for any business, new or established, that struggles with inconsistent messaging. It's especially useful for organizations that have grown but haven't taken the time to formalize their core communication principles.

Will this help my marketing team and content writers create better content on their own?

Yes, that's the primary purpose. The Brand Copy Style Guide and Brand Heuristic Content Guide empowers your team to maintain a consistent brand voice with purpose-aligned decisions, reducing the need for direct oversight.

How many people from my team need to be involved in the workshops?

We like to keep our remote workshops to a limited number of attendees, typically 3-4 key individuals who are critical to content decision-making. This helps streamline the process and ensures we make the most of our time together.

How long does this entire process take from start to finish?

The suite is delivered through a three-day Communication Workshop. This focused timeframe ensures we can work efficiently to codify your core brand messaging without a lengthy process. You receive your curated brand guides 14 business days after the last workshop is complete.

When Can I Get Started?

As soon as you fill out this very brief, very fun intake survey.